Luxury Car Promotion

Earlier this year, I had the privilege of serving as the lead graphic designer for one of our high-profile luxury campaigns. While these campaigns are typically initiated by the Creative Manager, the transition to a new Creative Manager presented an opportunity for me to take the lead.

The $326,000 Porsche Giveaway was a comprehensive project that required designing over thirty pieces of collateral, including essential assets for the grand finale display such as oversized cut-out keys, a giant check, custom backdrops, and more. Additionally, I was responsible for producing dynamic video promotions for both outdoor and indoor screens, ensuring seamless integration across all platforms.

Cahuilla Ballroom Logo

As a graphic designer for Agua Caliente Resort Casinos, I was tasked with redesigning the logo and associated materials for the Cahuilla Ballroom, a prestigious 13,000-square-foot venue known for hosting A-list celebrities. I presented three design options, and the Palm Tree Pillar was ultimately chosen as the new logo.

In my first year, this logo design was recognized with a bronze Addy Award in the 2023 Addy Awards.

Cahuilla Ballroom: Palm Tree Pillar
Cahuilla Ballroom: Doorway to Cahuilla
Cahuilla Ballroom: Palm Leaf Icon
Cahuilla Ballroom Poster
Cahuilla Ballroom Postcard

Radio / Social Media Holiday Campaign

In the winter of 2020, as COVID-19 restrictions limited in-store shopping, I spearheaded a campaign to support local businesses. As a morning show host, I combined radio and social media to highlight these businesses. I interviewed shopkeepers, captured footage, and edited video and audio content using Adobe Rush and Audition. By sharing their stories and promoting their products, we helped to boost local businesses and strengthen community connections.

Skills: Project management, videography, photography, audio production, voiceover, client relations, interview skills, creative marketing, sales campaign Software: Adobe Rush, Adobe Audition