The Cinco de Mayo weekend celebration for Gabriel Iglesias’s 25th show at Agua Caliente’s “The Show” in Rancho Mirage was one of my favorite projects of the year. I created a cohesive brand experience across multiple touchpoints, including:
• Custom Menu Design: Enhanced the dining experience at Waters Cafe.
• Engaging Spin-the-Wheel Prize: Increased guest interaction and excitement.
• Eye-Catching Floor Stands: Directed foot traffic and amplified brand messaging.
• Dynamic Promotional Videos: Captured attention and generated buzz throughout the casino.
• A viral magazine ad that garnered significant social media attention and positive feedback from Gabriel Iglesias himself.
Scope of Work: Design the overarching Cinco de Mayo theme, incorporating the celebration of Gabriel Iglesias’ 25th show
Skills Required: Graphic Design, Video Design
Software Used: Adobe Photoshop, Adobe InDesign, Adobe Illustrator, Adobe AfterEffects
Spin Fluffy to Win Promo from Jessica Jean Mendoza on Vimeo.
